“The Internet is opening up these new ways of exploring your sexuality and that includes infidelity,” she says.Americans now spend as much time online as they do watching TV — about 13 hours a week.Bumble, which also uses Tinder’s swipe feature to browse profiles, is rather “a means to emulate real life,” in which people can’t hide behind user names to spam or harass others, Wolfe says.Likewise, the women-first messaging rule seeks to address a backward social convention that Wolfe believes has only gotten worse with the advent of online dating and texting.The growth in steamy chat room conversations and cybersex also has triggered a rethinking of the meaning of infidelity.
“Women are supposed to be the nurturers and the matriarchs in our society.” Due to the secretive nature of online affairs, reliable statistics are hard to find, but a 2005 study of 1,828 Web users in Sweden offers evidence about the prevalence of cybersex and online affairs. A 2008 Australian study offers more insight into Internet affairs. More than half of the respondents believed an online relationship constituted unfaithfulness, with the numbers climbing to 71 percent for cybersex and 82 percent for in-person meetings.
Bumble isn’t releasing figures on its active user base, but after passing the 500,000 mark two or three months ago, it has been growing at a week-over-week clip of as much as 15 percent.
The typical affair used to start in the office and move to a seedy motel room, but the vast reach of the Internet has brought infidelity into many couples’ homes over the past decade.
“The excuses are, ‘I didn’t have sex with this person.
I didn’t go out and see anybody or catch any diseases,’” she says. 4) by Hertlein and a colleague reviewed eight studies of Internet affairs and documented many negative effects from online romances, including less interest in sex in the committed relationship and neglect of work and time with children.
That’s the promise from Bumble, an 8-month-old app that’s adding a new algorithm to grade users on metrics like engagement and, well, whether they’re demanding to see you naked.